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External Influences

Influences come from many directions and sources. Family, peers, social media, and advertising are just a few typical sources of influence. Billboards and advertisements make high-calorie fast foods look so delicious even when we are not hungry. We get messages that the norm is to celebrate holidays, sporting events, and most parties centered around food and alcohol. All types of external influences send messages that “everyone is doing it.” Your perception of messages will influence your beliefs and behaviors. These influences will have an impact on choices you make for your health.

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